Avant Apparel – Mercedez Benz Fashion Weeek (Day 4)

Avant Apparel – Mercedez Benz Fashion Weeek (Day 4)

Going to the Avant show knowing that the girls were LISOF graduates, made me pop my collar a bit. However it also showed me that the hard work doesn’t end once we finish this time in school.

Alison Bailey and Lauren Du Plessis had made some waves in the fashion industry and their names are on everyone’s lips, my fashion media lecturer included, Colin O’Mara Davis who was seen sporting some Avant, himself that night.

The lights go out.

This time there’s a bit of anticipation, and the first model is on the runway and we all glued to what’s happening.

Strong architectural garment constructions, Drape coats, sheer mesh dresses in minimalistic finishes seduce my ever present architecture student. Coming from that discipline I fell in love with how these girls interpreted such difficult geometric lines intro dresses and feminine clothing for the “MODERN WOMAN.”

The collection says to me, “I am a powerful woman whose fashion forward and doesn’t wait for the rest of the world to tell me what’s fresh.” The bold lines on every garment never outshine the fabrics used. Everything came together in complete symmetry. I must say with some of the garments you get a sense of dominance, in the kind of woman that would wear them. Hey, I am gutsy but even I had to take it all in and say “FOR THE RUNWAY ONLY” to some of the pieces.

The Grey Melton cocoon skirt was one of my favourite pieces which stood out the most. Some might find this to bold for the streets but I could see myself wearing it with a pair of killer red heels. The bold lines which break through the oval shape of the cocoon, take the wearer of the skirt to a status of being fashion forward and completely independent of the crowd.

My old architecture lecturers would have found a new respect for fashion with this collection. These two ladies brought sex and power to minimalism and architecture in fashion.

Drape coat and Tuxedo pants

Cocoon Skirt

Grey Melton Cocoon Skirt, Black polo neck, Gold Buckled black leather belt


Black sheer mesh dress

Sheer Mesh Dress detail


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  18. What BEAUTIFUL pieces! Can’t wait to sit at your fashion show one day my friend! You know I am buying front row 🙂

    • These ladies showed me how architecture and any form of artisitic influence streams through every aspect of your work and for me this was great to see. Their designs are intuitive, innovative and down right creative


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